diff --git a/backend/bot/app/web/admin_api_impl/broadcast.py b/backend/bot/app/web/admin_api_impl/broadcast.py
index 97f972e..b19bc0a 100644
--- a/backend/bot/app/web/admin_api_impl/broadcast.py
+++ b/backend/bot/app/web/admin_api_impl/broadcast.py
@@ -9,7 +9,7 @@ async def admin_broadcast_route(request: web.Request) -> web.Response:
     target = str(payload.get("target") or "all").strip().lower()
     if not text:
         return _error(400, "empty_text")
-    if target not in {"all", "active", "inactive"}:
+    if target not in {"all", "active", "inactive", "expired"}:
         target = "all"
 
     queue_manager = get_queue_manager()
@@ -22,6 +22,8 @@ async def admin_broadcast_route(request: web.Request) -> web.Response:
             user_ids = await user_dal.get_user_ids_with_active_subscription(session)
         elif target == "inactive":
             user_ids = await user_dal.get_user_ids_without_active_subscription(session)
+        elif target == "expired":
+            user_ids = await user_dal.get_user_ids_with_expired_subscription(session)
         else:
             user_ids = await user_dal.get_all_active_user_ids_for_broadcast(session)
 
diff --git a/backend/bot/app/web/admin_api_impl/users.py b/backend/bot/app/web/admin_api_impl/users.py
index 29ee2e2..8bd2ae8 100644
--- a/backend/bot/app/web/admin_api_impl/users.py
+++ b/backend/bot/app/web/admin_api_impl/users.py
@@ -16,6 +16,7 @@ import hashlib
 from html import escape as html_escape
 
 from aiogram.types import InlineKeyboardButton, InlineKeyboardMarkup
+from sqlalchemy.orm import aliased
 
 from bot.app.web.webapp.cache_helpers import invalidate_webapp_user_caches
 from bot.infra.redis import cache_delete_pattern, redis_key
@@ -538,9 +539,34 @@ def _user_panel_status_condition(panel_status: str):
             normalized_status == "active", blank_status & Subscription.is_active.is_(True)
         )
     elif status == "expired":
-        status_cond = or_(
-            normalized_status == "expired", blank_status & Subscription.is_active.is_(False)
+        now = datetime.now(timezone.utc)
+        expired_subs = aliased(Subscription)
+        active_subs = aliased(Subscription)
+        expired_status = sa_func.lower(sa_func.coalesce(expired_subs.status_from_panel, ""))
+        expired_blank_status = or_(
+            expired_subs.status_from_panel.is_(None),
+            expired_subs.status_from_panel == "",
         )
+        expired_condition = or_(
+            expired_status == "expired",
+            expired_blank_status & expired_subs.is_active.is_(False),
+            expired_subs.end_date <= now,
+        )
+        expired_exists = (
+            select(expired_subs.subscription_id)
+            .where(expired_subs.user_id == User.user_id, expired_condition)
+            .exists()
+        )
+        active_exists = (
+            select(active_subs.subscription_id)
+            .where(
+                active_subs.user_id == User.user_id,
+                active_subs.is_active.is_(True),
+                active_subs.end_date > now,
+            )
+            .exists()
+        )
+        return and_(expired_exists, ~active_exists)
     else:
         status_cond = normalized_status == "limited"
 
diff --git a/backend/bot/handlers/admin/broadcast.py b/backend/bot/handlers/admin/broadcast.py
index 73b3f31..0e0754b 100644
--- a/backend/bot/handlers/admin/broadcast.py
+++ b/backend/bot/handlers/admin/broadcast.py
@@ -155,7 +155,7 @@ async def change_broadcast_target_handler(
         return
 
     new_target = callback.data.split(":")[1]
-    if new_target not in {"all", "active", "inactive"}:
+    if new_target not in {"all", "active", "inactive", "expired"}:
         await callback.answer("Unknown target.", show_alert=True)
         return
 
@@ -247,6 +247,8 @@ async def confirm_broadcast_callback_handler(
             user_ids = await user_dal.get_user_ids_with_active_subscription(session)
         elif target == "inactive":
             user_ids = await user_dal.get_user_ids_without_active_subscription(session)
+        elif target == "expired":
+            user_ids = await user_dal.get_user_ids_with_expired_subscription(session)
         else:
             user_ids = await user_dal.get_all_active_user_ids_for_broadcast(session)
 
diff --git a/backend/bot/keyboards/inline/admin_keyboards.py b/backend/bot/keyboards/inline/admin_keyboards.py
index 2b9530d..fdfd419 100644
--- a/backend/bot/keyboards/inline/admin_keyboards.py
+++ b/backend/bot/keyboards/inline/admin_keyboards.py
@@ -452,10 +452,11 @@ def get_broadcast_confirmation_keyboard(
     _ = lambda key, **kwargs: i18n_instance.gettext(lang, key, **kwargs)
     builder = InlineKeyboardBuilder()
 
-    # Row: target selection (all / active / inactive)
+    # Row: target selection (all / active / inactive / expired)
     target_all_label = _(key="broadcast_target_all_button")
     target_active_label = _(key="broadcast_target_active_button")
     target_inactive_label = _(key="broadcast_target_inactive_button")
+    target_expired_label = _(key="broadcast_target_expired_button")
 
     # Highlight current selection with a prefix
     def mark_selected(label: str, is_selected: bool) -> str:
@@ -473,7 +474,10 @@ def get_broadcast_confirmation_keyboard(
         text=mark_selected(target_inactive_label, target == "inactive"),
         callback_data="broadcast_target:inactive",
     )
-    builder.adjust(3)
+    builder.button(
+        text=mark_selected(target_expired_label, target == "expired"),
+        callback_data="broadcast_target:expired",
+    )
 
     # Row: confirmation
     builder.button(
@@ -482,7 +486,7 @@ def get_broadcast_confirmation_keyboard(
     builder.button(
         text=_(key="cancel_broadcast_button"), callback_data="broadcast_final_action:cancel"
     )
-    builder.adjust(2)
+    builder.adjust(2, 2, 2)
     return builder.as_markup()
 
 
diff --git a/backend/db/dal/user_dal.py b/backend/db/dal/user_dal.py
index cc2102e..4d0308b 100644
--- a/backend/db/dal/user_dal.py
+++ b/backend/db/dal/user_dal.py
@@ -777,6 +777,7 @@ async def get_enhanced_user_statistics(session: AsyncSession) -> Dict[str, Any]:
     free_subscription_users = int(subscription_counts[3] or 0)
 
     inactive_users = total_users - active_subscription_users
+    expired_subscription_users = await count_users_with_expired_subscription(session)
 
     return {
         "total_users": total_users,
@@ -787,6 +788,7 @@ async def get_enhanced_user_statistics(session: AsyncSession) -> Dict[str, Any]:
         "trial_users": trial_users,
         "free_subscription_users": free_subscription_users,
         "inactive_users": max(0, inactive_users),
+        "expired_subscription_users": expired_subscription_users,
         "referral_users": referral_users,
     }
 
@@ -841,6 +843,66 @@ async def get_user_ids_without_active_subscription(session: AsyncSession) -> Lis
     return result.scalars().all()
 
 
+def _expired_subscription_exists_for_user(now: datetime):
+    expired_subs = aliased(Subscription)
+    normalized_status = func.lower(func.coalesce(expired_subs.status_from_panel, ""))
+    blank_status = or_(
+        expired_subs.status_from_panel.is_(None),
+        expired_subs.status_from_panel == "",
+    )
+    expired_condition = or_(
+        normalized_status == "expired",
+        blank_status & expired_subs.is_active.is_(False),
+        expired_subs.end_date <= now,
+    )
+
+    return (
+        select(expired_subs.subscription_id)
+        .where(expired_subs.user_id == User.user_id, expired_condition)
+        .exists()
+    )
+
+
+def _active_subscription_exists_for_user(now: datetime):
+    active_subs = aliased(Subscription)
+    return (
+        select(active_subs.subscription_id)
+        .where(
+            active_subs.user_id == User.user_id,
+            active_subs.is_active == True,
+            active_subs.end_date > now,
+        )
+        .exists()
+    )
+
+
+async def count_users_with_expired_subscription(session: AsyncSession) -> int:
+    """Count users who have an expired subscription and no currently active subscription."""
+    from datetime import datetime, timezone
+
+    now = datetime.now(timezone.utc)
+    stmt = select(func.count(User.user_id)).where(
+        _expired_subscription_exists_for_user(now),
+        ~_active_subscription_exists_for_user(now),
+    )
+    result = await session.execute(stmt)
+    return int(result.scalar_one() or 0)
+
+
+async def get_user_ids_with_expired_subscription(session: AsyncSession) -> List[int]:
+    """Return non-banned user IDs with an expired subscription and no active one."""
+    from datetime import datetime, timezone
+
+    now = datetime.now(timezone.utc)
+    stmt = select(User.user_id).where(
+        User.is_banned == False,
+        _expired_subscription_exists_for_user(now),
+        ~_active_subscription_exists_for_user(now),
+    )
+    result = await session.execute(stmt)
+    return result.scalars().all()
+
+
 async def delete_user_and_relations(session: AsyncSession, user_id: int) -> bool:
     """Completely remove a user and all dependent records from the database.
 
diff --git a/frontend/src/admin/sections/StatsSection.svelte b/frontend/src/admin/sections/StatsSection.svelte
index ed9d30e..353a717 100644
--- a/frontend/src/admin/sections/StatsSection.svelte
+++ b/frontend/src/admin/sections/StatsSection.svelte
@@ -728,7 +728,11 @@
         </Card.Header>
         <Card.Footer class="admin-cn-card-footer--stack">
           <div class="admin-cn-card-footer-primary">
-            {at("stats_trend_new_today", { count: users.active_today ?? 0 }, "")}
+            {at(
+              "stats_trend_expired_subscriptions",
+              { count: users.expired_subscription_users ?? 0 },
+              ""
+            )}
           </div>
           <div class="admin-cn-card-footer-muted">{at("stats_card_inactive_caption", {}, "")}</div>
         </Card.Footer>
diff --git a/frontend/src/lib/admin/stores/broadcastStore.js b/frontend/src/lib/admin/stores/broadcastStore.js
index 33fea5a..7e7e208 100644
--- a/frontend/src/lib/admin/stores/broadcastStore.js
+++ b/frontend/src/lib/admin/stores/broadcastStore.js
@@ -12,6 +12,7 @@ export function createBroadcastStore({ api, onToast, at }) {
     { value: "all", label: at("broadcast_target_all", {}, "Все активные") },
     { value: "active", label: at("broadcast_target_active", {}, "С подпиской") },
     { value: "inactive", label: at("broadcast_target_inactive", {}, "Без подписки") },
+    { value: "expired", label: at("broadcast_target_expired", {}, "Expired subscription") },
   ];
 
   async function runBroadcast() {
diff --git a/frontend/src/lib/webapp/demoDataset.js b/frontend/src/lib/webapp/demoDataset.js
index d24ddb4..627b6e8 100644
--- a/frontend/src/lib/webapp/demoDataset.js
+++ b/frontend/src/lib/webapp/demoDataset.js
@@ -82665,6 +82665,7 @@ export const DEMO_DATASET = {
       paid_subscriptions: 177,
       trial_users: 0,
       inactive_users: 193,
+      expired_subscription_users: 97,
       referral_users: 106,
     },
     financial: {
diff --git a/frontend/src/lib/webapp/mockApi.js b/frontend/src/lib/webapp/mockApi.js
index 058d813..8f0c816 100644
--- a/frontend/src/lib/webapp/mockApi.js
+++ b/frontend/src/lib/webapp/mockApi.js
@@ -1278,6 +1278,7 @@ export async function mockApi(path, options = {}, context = {}) {
         trial_users: 8,
         free_subscription_users: 23,
         inactive_users: 76,
+        expired_subscription_users: 31,
         banned_users: 3,
         referral_users: 34,
       },
diff --git a/locales/en.json b/locales/en.json
index ab61a77..b37f5f3 100644
--- a/locales/en.json
+++ b/locales/en.json
@@ -179,6 +179,7 @@
   "broadcast_target_all_button": "👥 All",
   "broadcast_target_active_button": "✅ Active",
   "broadcast_target_inactive_button": "⌛ Inactive",
+  "broadcast_target_expired_button": "⏰ Expired",
   "confirm_broadcast_send_button": "✅ Send",
   "admin_broadcast_sending_started": "Starting broadcast...",
   "admin_broadcast_error_no_message": "Error: no message to broadcast.",
@@ -1127,6 +1128,7 @@
   "admin_broadcast_target_all": "All active",
   "admin_broadcast_target_active": "With subscription",
   "admin_broadcast_target_inactive": "No subscription",
+  "admin_broadcast_target_expired": "Expired subscription",
   "admin_expired_at": "Expired {date}",
   "admin_expired_badge": "Expired {date}",
   "admin_stats_error": "Failed to load statistics: {error}",
@@ -1154,6 +1156,7 @@
   "admin_stats_trend_referrals": "Referrals: {count}",
   "admin_stats_label_inactive": "No active subscription",
   "admin_stats_trend_new_today": "Registrations today: {count}",
+  "admin_stats_trend_expired_subscriptions": "Expired subscriptions: {count}",
   "admin_stats_section_revenue": "Revenue",
   "admin_stats_section_revenue_hint": "Succeeded payments, shop currency",
   "admin_stats_revenue_chart_title": "Daily revenue (UTC)",
diff --git a/locales/ru.json b/locales/ru.json
index b4d5224..cdc1f9e 100644
--- a/locales/ru.json
+++ b/locales/ru.json
@@ -179,6 +179,7 @@
   "broadcast_target_all_button": "👥 Все",
   "broadcast_target_active_button": "✅ Активные",
   "broadcast_target_inactive_button": "⌛ Неактивные",
+  "broadcast_target_expired_button": "⏰ Просроченные",
   "confirm_broadcast_send_button": "✅ Отправить",
   "admin_broadcast_sending_started": "Начинаю рассылку...",
   "admin_broadcast_error_no_message": "Ошибка: сообщение для рассылки не найдено.",
@@ -1127,6 +1128,7 @@
   "admin_broadcast_target_all": "Все активные",
   "admin_broadcast_target_active": "С подпиской",
   "admin_broadcast_target_inactive": "Без подписки",
+  "admin_broadcast_target_expired": "С просроченной подпиской",
   "admin_expired_at": "Истекла {date}",
   "admin_expired_badge": "Expired {date}",
   "admin_stats_error": "Не удалось загрузить статистику: {error}",
@@ -1154,6 +1156,7 @@
   "admin_stats_trend_referrals": "Рефералы: {count}",
   "admin_stats_label_inactive": "Без активной подписки",
   "admin_stats_trend_new_today": "Регистраций сегодня: {count}",
+  "admin_stats_trend_expired_subscriptions": "С просроченной подпиской: {count}",
   "admin_stats_section_revenue": "Доходы",
   "admin_stats_section_revenue_hint": "Успешные платежи, валюта магазина",
   "admin_stats_revenue_chart_title": "Выручка по дням (UTC)",
diff --git a/tests/test_admin_panel_stats_cache.py b/tests/test_admin_panel_stats_cache.py
index 74ed0ef..d5eb82c 100644
--- a/tests/test_admin_panel_stats_cache.py
+++ b/tests/test_admin_panel_stats_cache.py
@@ -101,6 +101,7 @@ class AdminDbStatsCacheTests(unittest.IsolatedAsyncioTestCase):
                 "trial_users": 1,
                 "free_subscription_users": 0,
                 "inactive_users": 2,
+                "expired_subscription_users": 1,
                 "referral_users": 3,
             }
         )
diff --git a/tests/test_user_dal.py b/tests/test_user_dal.py
index 873e587..ede5e3f 100644
--- a/tests/test_user_dal.py
+++ b/tests/test_user_dal.py
@@ -41,6 +41,7 @@ class UserDalStatisticsTests(unittest.IsolatedAsyncioTestCase):
                 side_effect=[
                     FakeResult((10, 1, 2, 3)),
                     FakeResult((8, 4, 2, 2)),
+                    FakeResult(3),
                 ]
             )
         )
@@ -58,6 +59,7 @@ class UserDalStatisticsTests(unittest.IsolatedAsyncioTestCase):
                 "trial_users": 2,
                 "free_subscription_users": 2,
                 "inactive_users": 2,
+                "expired_subscription_users": 3,
                 "referral_users": 3,
             },
         )
@@ -211,6 +213,42 @@ class UserDalMergeTests(unittest.IsolatedAsyncioTestCase):
         self.assertIn("LEFT OUTER JOIN", sql)
         self.assertIn("IS NULL", sql)
 
+    async def test_count_users_with_expired_subscription_excludes_currently_active(self):
+        session = SimpleNamespace(execute=AsyncMock(return_value=FakeResult(4)))
+
+        result = await user_dal.count_users_with_expired_subscription(session)
+
+        self.assertEqual(result, 4)
+        stmt = session.execute.await_args.args[0]
+        sql = str(
+            stmt.compile(
+                dialect=postgresql.dialect(),
+                compile_kwargs={"literal_binds": True},
+            )
+        ).upper()
+        self.assertIn("EXISTS", sql)
+        self.assertIn("EXPIRED", sql)
+        self.assertIn("END_DATE <=", sql)
+        self.assertIn("NOT (EXISTS", sql)
+        self.assertNotIn("USERS.IS_BANNED", sql)
+
+    async def test_get_user_ids_with_expired_subscription_excludes_banned_users(self):
+        session = SimpleNamespace(execute=AsyncMock(return_value=FakeResult([2, 3])))
+
+        result = await user_dal.get_user_ids_with_expired_subscription(session)
+
+        self.assertEqual(result, [2, 3])
+        stmt = session.execute.await_args.args[0]
+        sql = str(
+            stmt.compile(
+                dialect=postgresql.dialect(),
+                compile_kwargs={"literal_binds": True},
+            )
+        ).upper()
+        self.assertIn("USERS.IS_BANNED = FALSE", sql)
+        self.assertIn("EXPIRED", sql)
+        self.assertIn("NOT (EXISTS", sql)
+
     async def test_merge_users_uses_bulk_updates_for_related_tables(self):
         source = SimpleNamespace(
             user_id=1,